Distilling the wisdom of the world’s greatest advertisers, direct marketing expert Craig Simpson delivers an education on direct marketing and advertising copy that creates brand awareness, sells products, and keeps customers engaged. Walks readers through time-tested methods of creating effective ad copy that increases profits.
Craig Simpson’s Million-Dollar Direct Mail System Receives Rare And Raving Endorsement from Dan Kennedy, Direct Mail and Marketing Legend. As a renowned marketing consultant and coach for hundreds of entrepreneurial clients, Kennedy’s endorsement of businesses or services are uncommon, and reserved for only those personally sees value with.
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Craig Simpson is the owner of Simpson Direct, Inc., a direct marketing firm based in Oregon.Since beginning his career in direct mail nearly 20 years ago, he has managed thousands of direct mail campaigns, helping to gross hundreds of millions in revenue for his clients.
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become part of this movement—all without dismissing the power of profit and rejecting the notion that making money is the root of all evil. Readers.
and profit-proven direct mail strategies Start Your Own Business (7th Ed.) The Staff of Entrepreneur.
Craig Simpson with Brian Kurtz 978-1-59918-596-5 $21.95 eBook: 978-1-61308-351-2.
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